SERVICES



Consumer Behaviour Research

  • Usage & Attitude Studies
  • Motivational Research
  • Corporate Image
  • Customer Satisfaction
  • Consumer & market segmentation studies
  • Mystery Shopper


 
Advertising Research

  • Pre-Advertising Research
  • Post-Advertising Research


 
Social and Political Research

  • Public Opinion
  • Health Environment
  • Consumer Confidence Survey
  • Banking Confidence Survey
  • Global Issues Monitor (Global Public Opinion on the Trend and Agendas Shaping the International Business Environment)
  • Corporate Social Responsibility Monitor


 
Product Development Research

  • Product Positioning Test
  • Product Concept Test
  • Sensory/Product Testing
  • Brand Name Testing
  • Packaging Testing
  • Price Testing
  • Brand Health Checks
  • Car Clinic


 
Retail Research

  • Distribution surveys
  • Supermarket /outlet check
  • Sales force activity checks
  • Retail services survey


 
Business to Business Research

  • Market assessment
  • Market entry strategy
  • Product & Service evaluation